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Tuesday, December 19, 2017

Mozilla users lash out after marketing plug-in gone wrong



Mozilla users were enraged to have discovered a misunderstood plug-in app ‘Looking Glass’ that popped up installed without consent of the users, vying after trust concerns this week.
Users argued that the app is a cool idea for people who would rather opt for it out of interest, adding on Wednesday, that the idea to disperse the discrepancy promotional to a general audience.
Social media incensed the mentioned plug-in that goes with its promotional slogan ‘MY REALITY IS JUST DIFFERENT THAN YOURS’ representing a puzzle app Mr. Robot, defined to be a fun way in to collaborate tech maniacs with the cognate reality game, that more or less produces promotion about a hacker slash wed coordinator.
In response to critical hype, Mozilla’s PR contended that the situation shouldn’t have been exaggerated to the length as the add-on was only an instructive source in the panel and can be easily removed with quickest measures.
The Mozilla team within 24 hour span took to amend the unauthorized installment, updating its 1.0.3 version to an upgraded 1.0.4 version.
The plug-in was later announced to have moved the app to the add-on plugin app list so the concerned users can continue their journey with Mr. Robot, which was reintroduced as an extension belonging to Mozilla’s Shield Studies Program.
Later updates also informed that the critiqued plug-in Looking Glass didn't self-install in every version of Firefox, and as the conversation around it grew, users began to figure out what happened, a source added.
The Firefox platform has also unleashed a support page to extensively explain the game view, reaching out with a clarification that the users would have to opt in if they wanted to participate in the ARG.
"Our goal with the custom experience we created with Mr. Robot was to engage our users in a fun and unique way. Real engagement also means listening to feedback. And so while the web extension/add-on that was sent out to Firefox users never collected any data, and had to be explicitly enabled by users playing the game before it would affect any web content, we heard from some of our users that the experience we created caused confusion,” the Mozilla Firefox collaborative explained in a statement.
“As a result we will be moving the Looking Glass Add-on to our Add-On store within the next 24 hours so Mr. Robot fans can continue to solve the puzzle and the source can be viewed in a public repository."
Mozilla was long put second in the race of most frequently used browsers after Google Chrome stole the top ranking with major audience, and with Firefox’s recent marketing blunder, bringing the privacy criticism on its back, users are concerned about its potential to be trusted again.

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